DownEast Basics Home & Clothing

DownEast Home & Clothing is a leader in stylish and affordable apparel, home furnishings and accessories, with store locations serving Utah and Idaho.

Fizz Brands manages social media programs and supports the DownEast Home & Clothing brand through store events. We initiate online and traditional media relations programs to increase brand awareness and enhance the online brand experience. Additionally, we maximize in-store promotions and marketing through integrated social media, PR and marketing activities such as the company blog.

From May 2010 to present, the current Facebook campaign, blog, store events, and media campaigns have enabled the store to significantly grow its brand in the local communities and the retail industry. Fizz Brands significantly enhanced brand awareness and buyer preference for DownEast Home & Clothing merchandise through execution of sales events and store opening events, resulting in an elevated brand position in local markets through consistent print and broadcast coverage.