Steve McAbee
Vice President, Customer Engagement

Favorite Fizz:

Diet Coke. It's 90% water so it's got to be good for you, right?

My Confession:

I've been referred to as a gadget geek but I prefer the term enthusiast.

Professional Ingredients:

• Architect of creative, high-impact global communications programs and campaigns
• More than 25 years of integrated communications involving traditional media relations and digital strategies
• Leader for product review and launch programs for high-profile and blockbuster brands
• Regular contributor to various blogs and print publications